Video series fuels social media campaign
Over half the traffic on the web today is through social media channels, delivering a whopping 38% of all website referrals. In addition, 75% of working professionals watch a work-related video at least once a week. Video and social media paired together are the fastest growing, most effective communications channel for every industry and audience.
ClearRiver developed this video series for Glatfelter paper in partnership with The FP Horak Company so that product application ideas could be easily digested and shared through social channels with their sales team and distributor network. The videos are also used to help educate new employees and students about paper applications and uses.
- Creative Direction
- Motion Graphics
- Video Production
If you'd like to learn more about the benefits of using video in your marketing and social media campaigns, contact us through the link below.