Glatfelter® is a global manufacturer of specialty papers and engineered products as well as the leading manufacturer of inkjet papers in North America.

Glatfelter looked to ClearRiver to rebrand their existing Pixelle® line of papers in order to have more relevance and appeal in the fastest growing segment in the paper industry today, high-speed inkjet (HSIJ) papers.

Pixelle paper produces high-quality, high-fidelity, vivid-color digital images for high-speed inkjet printing and needed new branding that embodied these attributes.